In 1880 a French company called Les Etablissements AFA started manufacturing bicycle accessories, specializing in the design of toe straps and clips, bells and racks. Later renamed Poutrait, the company started to work closely with famous riders to develop products. In partnership with Messieurs Lapize and Christophe, both famous French cyclists, they created two new brands under the riders’ names.
Under new ownership in 1900, frame pumps and foot pumps were manufactured under several brands one of which was Zefal. In the years to come, Zefal opened up markets throughout the world with the development in their pump technology. As a result of this, they started to export 75% of their production. With a huge range of products Zefal have established themselves a major competitor in the accessory market. The current production includes pumps, mudguards, bottles, bottle cages, lock, toe clips and straps and various maintenance products.